Back in Black Eyeliner: A Classic That Rocks

Back in Black Eyeliner: A Classic That Rocks

For thousands of years, black has been used to line, define, and accentuate the eye shape. The most well-known early use was by the Ancient Egyptians, who used kohl powder mixed with oil or animal fats to line their eyes.* Silent movie actress Theda Bara was famous for her sultry, dark-rimmed eyes, and her iconic [...]

BeautySoClean: The Brand with A Mission to Keep Makeup Bacteria-Free

BeautySoClean: The Brand with A Mission to Keep Makeup Bacteria-Free

Makeup artist Nancy Crossley founded BeautySoClean to create products that uphold the hygienic standards of the professional makeup industry. Here are some of the brand's most popular items that focus on maintaining a healthy environment, whether on set or at home. Cosmetic Sanitizer Mist is clinically proven to kill bacteria on makeup, including powder, eyeshadow [...]

Digital Color Palettes: The Masters and Makeup

Digital Color Palettes: The Masters and Makeup

Whether I'm using an app, cutting up pieces of paper, or arranging pans of makeup, I'm always excited by creating color palettes. Today, I'm trying something new purely for visual pleasure. Here, fine art is both the inspiration and the backdrop for these digital color palettes that replace swatches or "chips" with makeup. I hope [...]

TEMPTU Professional Airbrush Makeup is Here!

TEMPTU Professional Airbrush Makeup is Here!

TEMPTU has been an innovator of professional makeup products ever since its origin as the temporary body art expert and up through today. It continues to provide advanced technology and products that deliver flawless beauty looks. Whether by traditional application or by airbrush (the most hygienic method since there's no need to touch the face), [...]

Zach Dishinger: 17 Going on Superstar

Zach Dishinger: 17 Going on Superstar

When I was a teenager, the last thing on my mind was taking on any additional responsibilities whatsoever, especially if they would take me away from my active social life. Then there's Zach Dishinger, the 17-year-old CEO and founder of Formula Z Cosmetics, a beauty brand that delivers a strong message of self-love and acceptance along [...]

Artist Spotlight: Dani Spinks

Artist Spotlight: Dani Spinks

At Alcone Company, we’re always excited for the Halloween season, but this year even more so. That’s because we’re the official makeup sponsor of Into the Dark SF's Terror Vault and Apocolypse, two fully immersive, theatrical haunt events taking place in San Francisco through November 3rd and 9th respectively. And what would a haunted attraction [...]