Introducing the Downtown Palette, an exciting collaboration with our friends at Viseart. This limited edition eyeshadow palette was inspired by the many artists we’ve come to know and love and whose dynamic, creative energy keeps the heart of New York City beating.
Downtown is a place, but it’s also a word used to describe a sound, scene, style, and especially a look. Downtown means being bold, fearless, one-of-a-kind, marching to the beat of your own drum and following no one.
We heartily encourage you to make your own unique statement–whether on set, on stage, or on the dance floor–with this uncommon collection of eyeshadows in Viseart’s exceptional matte, satin, and shimmer formulas. These gorgeous colors were selected by design so you can shade, shape, and create a variety of looks in any way but the ordinary.
Here are some images from our beauty shoot and a music playlist to get you in the mood. Catch the Downtown spirit!